Dell US Mid-Market Field Marketing Sr. Advisor (MBDR) in Round Rock, Texas

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This opportunity is for an individual contributor to join Dell EMC’s North America Commercial Field Marketing team. This role is critical in elevating Dell EMC’s strategic value proposition to the Mid-Market customer through a customer-centric strategy that grows Dell EMC’s share in the US Mid-Market segment.

The candidate for this role will assess market and competitive trends, understand where we win in the market, and develop and execute demand generation programs with our Mid-Market customers. The ideal candidate is a positive, can-do individual who excels in customer engagement and project management, is a creative thinker who is results-driven, enjoys complex problem solving, thrives on owning the process from beginning to end, and loves working with cross-functional teams. The individual will grow a deep understanding of Dell EMC’s North America campaigns and priorities, Mid-Market customers’ needs, competitive dynamics of the Mid-Market marketplace, and the levers to utilize to create demand and improved financial results for Dell EMC.

Responsibilities:

  • Understands the Mid-Market customers’ pain points, optimal product solution mix, and go-to-market strategy to develop and implement a demand gen plan aligned to customer and business needs

  • Grows net new pipeline and revenue through a mix of Mid-Market specific offline lead generation tactics via sales enablement that targets the right audience with the right message at the right time

  • Regularly interacts with customers with professional and engaging dialogue around Dell EMC’s products, solutions, and value proposition

  • Supports sales engagement and enablement; works with sales team members and sales operations to better understand the needs and requirements of the sales force and our Mid-Market customers (buying/sales cycles, customer intelligence, etc.)

  • Manages demand gen pipeline creation and SalesForce tracking and engagement

  • Collaborates with sales and Mid-Market team members to plan and execute customer engagements, coordinates execution in line with budget guidance, and delivers a consistently superior customer experience.

  • Gathers feedback through multiple channels, including direct customer interaction, and communicates to appropriate marketing and business leaders to continually optimize demand gen program performance.

  • Acquires new customers with Dell EMC’s industry-leading product portfolio using customer pain-point driven strategy and best-in-class targeting

  • Develops innovative and creative output based on interpretation and analysis that improve business performance and contribute to corporate goals and strategic intent

  • Utilizes standard campaign methodology and metrics to track local/ BU marketing/sales efforts and drive program results throughout quarter/year.

Requirements:

  • Undergraduate degree and 6-10 years relevant experience

  • Proven track record managing multiple priorities and building advocacy with cross-functional teams

  • Excellent verbal, written and conversational skills

  • Proficient with Excel, Word, and Power Point required

Company Description

With more than 100,000 team members globally, we promote an environment that is rooted in the entrepreneurial spirit in which the company was founded. Dell’s team members are committed to serving our communities, regularly volunteering for over 1,500 non-profit organizations. The company has also received many accolades from employer of choice to energy conservation. Our team members follow an open approach

Why work with us?

  • Life at Dell means collaborating with dedicated professionals with a passion for technology.

  • When we see something that could be improved, we get to work inventing the solution.

  • Our people demonstrate our winning culture through positive and meaningful relationships.

  • We invest in our people and offer a series of programs that enables them to pursue a career that fulfills their potential.

  • Our team members’ health and wellness is our priority as well as rewarding them for their hard work.

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